Had lot's of fun joining Harry Stebbings on the SaaStr Podcast.

Listen in to hear more about -

  • What was the initial spark for starting Humanity
  • How we use data at Humanity to affect the marketing decisions they make with regards to customer acquisition?
  • How I look to integrate customer success into the pre-purchase period to facilitate adoption?
  • How I view free trials with Humanity? How do they A/B test free trials to optimize for conversion?
  • How can startups ensure efficient time to value in a trial period and what is the role of customer success in this?